Some Updates

So after my first review meeting with John, Meena and Jyothsna, I started my explorations in the workshop and came up with a tonality board and finalized my colour palatte.

Also chalked out a clear target audience in accordance to the income and lifestyle. This was understood by reading the Mc Kinsey & Company's article on the Indian Middle Class which clearly explains the different strata of the indian classes. Also initial ideations going along.

At the same time drawing inspiration from "Design Sponge": a design blog run by Brooklyn-based writer, Grace Bonney. Launched in August of 2004, the site updates between 6-8 times per day on several interesting themes, Restoration Hardware, which is very appropriate, Design Boom and other interesting sites which are always inspirational.

MY COLOUR PALETTES

"VINTAGE"



















"VINTAGE INDIA"